WHAT IS KYIS AESTHETICS?

KYIS Aesthetic is the home of the beautiful disasters, the chaotic creators and the uncensored storytellers. Because real people aren’t perfectly curated, we’re a bit rough around the edges. To live is to be imperfect- to sometimes be cynical, wild, or completely unhinged. At KYIS, we celebrate the fact that we aren't perfect, because we don't want to be.

OUR STORY

KYIS Aesthetic was founded in 2024 by Lauren McFarlane and Janice Joseph, two best friends with a shared belief in the power of truth and self acceptance. Inspired by their journey of self-discovery and acceptance, Lauren and Janice decided to channel their experiences into a creative project to connect with people on the same journey.

LAUREN

I spent most of my life trying to be the perfect person that everyone told me I should and be all the while losing my own sense of identity. I constantly tried to prove myself but was always left feeling like it was never enough. Over the last several years, I have been unlearning the idea of perfection and uncovering who I really am outside of all the expectations and opinions of others. And as I have dissolved so many of my past identities, I step closer to my true self every single day. I no longer feel the need to prove myself. I just get to show up exactly as I am in each moment knowing that I am safe with myself and safe with the people that I choose to surround myself with.

Becoming my most authentic self completely changed my life. I became happier, healthier, I formed more genuine connections and am genuinely enjoying the ride to the fullest. THIS is why authenticity is so important to me. Because everyone deserves to live in more joy instead of weighed down by stress and the opinions of irrelevant people.

Lauren's Archetype: The Lover

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JANICE

Although I’ve had many instances in my life where I was the brave soul to challenge norms, raise questions and share sentiments that other people were thinking, but were too uncomfortable to share, I’ve spent many years of my life feeling censored because of my environment.

I felt like an alien living on the wrong planet. Eventually I was faced with two options, to continue down a path of unfulfilling conformity or to love and accept my authentic self even if it meant I could lose everything and everyone in my life. Had I known that that a life of authentic living would also include difficult endings and taking giant leaps of faith on a regular basis I probably would have reconsidered my journey. Has it been challenging? Yes, but it has also led me on many unexpected adventures and most importantly it has helped me create a deep meaningful relationship with myself.

Janice's Archetype: The Lover

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OUR CORE VALUES

Unfiltered Living

Unapologetic Self-Acceptance

Uninhibited Expression